Sergi Xaudiera

How NBA and WNBA teams are thriving in a digital world

Originally published 01 September 2010 by Sergi Xaudiera

Diving on Slideshare I found two great presentations. As you might know I love sports and I admire how the professional US teams are doing in social media. They’re being succesfull going inside their fans communities, and the fans are taking advantage of that, with a more social and human teams, where players and coaches are very close to they.

So after this brief introdction I’m leaving you with the Minnesota Timberwolves (NBA) & Lynx (WNBA) and Atlanta Dream (WNBA) case studies.


And wishing to find more experiences like that shared on the Internet, post it on the comments if you know anymore :)